In this case, the Rams are the Borg and the Chargers are the captured alien race.
Look, I’m a huge fan of re-brands and I can’t wait to see what The Tampa Bay Bucs come up with for Tom Brady next month. But the LA Rams rebranded logo looks like it belongs to the Chargers. I had to actually double-check the news wire to make sure the Chargers and Rams had not merged overnight.
I get it, The Rams and Chargers are moving in together, but do they also have to share the same logo?
The Rams Got The Ram Right
That being said, I really do love the new Rams Ram. The Ram looks tough and the color scheme is very “We love LA.” The Ram appears to be mad and in deep thought at the same-time – well done Rams!
The Rams COO Speaks
“We always looked at blue and yellow and white, we looked at a wide range of things around that as accent colors,” Demoff said. “But at the end of the day, that was one place we knew our fans weren’t going to compromise.”
“Like all Rams fans, I’m appreciative of Todd and what he’s meant to this team,” Demoff said about Gurley, who signed a four-year extension worth $45 million guaranteed in 2018. “Each year, your players change, your team changes and we knew walking into this season there would be tough choices…
“It’s going to be a different looking team than the one that left the field in 2019, but I think everybody knew that was going to be the case.”
Relive The Rams Live Announcement
Make sure to check out the hat unboxing which occurs at 4:14 into the video. Poor Jared Goff looks like he was forced at gun-point to put the new hat on his head. Goff should ask for a trade to the Chargers immediately and bring the LA portion of the new Rams logo with him.